Eurohold signs PPA to power Billa Bulgaria with green energy

Electricity trader Eurohold Trade, part of Bulgarian holding company Eurohold Bulgaria (BUL:EUBG), said Tuesday it has signed a long-term power purchase agreement (PPA) to supply green power to supermarket chain Billa Bulgaria.

The electricity will come from an unnamed photovoltaic power station and will cover the customer’s consumption for a period of 10 years at a fixed price. Eurohold Trade will manage the whole process of procurement, forecasting, balancing and supply.

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The Eurohold group plans to bring online significant renewable energy capacities so that it can offer businesses a long-term supply of competitively-priced green energy, according to the announcement. The company aims to encompass the whole value chain in the renewable energy sector from generation to supply and sales to end customers.

"One third of our sites already produce clean and renewable energy, and it is time to take the next step in this direction. Our big goal is to reduce greenhouse gas emissions by 30% by 2030 and achieve climate neutrality by 2040," stated Vygintas Sapokas, chief executive of Billa Bulgaria.

The deal is the latest sign of an emerging PPA market in Bulgaria. Earlier in 2023, Electrohold Trade signed a PPA with Yettel Bulgaria and CETIN Bulgaria, both part of the PPF Telecom Group. The two will offtake power from the 123-MW Verila solar farm in southwest Bulgaria that Electrohold put into operation in June.